KEEP CHASING
GREAT.

Creating an interactive experience for the launch of the new CR-V showcasing how each new innovation is connected to the next, and the next, and the next.

SEE IN DETAIL

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EDITORIAL &
PRODUCT STORIES.

Telling the story of Honda’s products and triumphs and how the two are interwoven.

RESPONSIVE
NAVIGATION
REDESIGN.

Developing a new navigation approach to fit across all of Honda’s product divisions.

SEE IN DETAIL

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DESIGN
EXECUTION.

Graphic design, photomanipulation & technical illustrations.

honda-4

Civic Type R - The Racing Gene
For the first wave of promotion for Honda’s new ‘hot-hatch’ we played on the marque’s bloodline and created strands of racing DNA to illuminate the car’s track-influenced body.

Civic Tourer illustrations

Civic Tourer safety illustrations
A series of illustrations displaying some of the safety features packed in to the Civic Tourer.

Honda lawn and garden technical illustration

Lawn and garden technical illustrations
On the left is the airflow system for an HRX lawnmower, to the right a centrifugal clutch found in the handheld equipment.

Marine equipment hero

Marine engine headers
A combination of layering and masking was used to create the breaking wave for the template for the marine product pages.

Honda Marine brand story

Marine brand story
Inspired by a quote from Soichiro Honda, the designs helps bring to life Honda's philosophy of creating products that aim to do good both for owner and environment.

Honda generator brand story

Generator brand story
Another static brand story to demonstrate Honda being at the forefront of engine-based technology.